Last summer, one of our favorite non profit clients, Big Brother Big Sister of Massachusetts Bay, presented us with a challenge. As much as they loved hosting their iconic and over-the-top Big Night at the Convention Center, after 11 years it was time to revitalize this already hugely successful event with a venue change. While researching, it became obvious that Boston’s beloved House of Blues was the ideal party destination for the revised version of this event – Big Night 2.0.
Using the eclectic existing decor of the House of Blues as our canvas, we brought in decorative elements to create a colorful and dynamic “Rock the Casbah” feel. As the 850 guests entered the music hall, they were met by gold living bull statues – standing so still that it was a shock to learn they were alive! Cocktail and high communal tables were dressed in assorted fuchsia, orange, turquoise and purple linens and topped with vibrant florals. Entertainers included a (real live!) snake charmer, authentic belly dancers and a henna artist. Splashes of colored lighting and an awesome stage backdrop tied it all together into a Big Night that will not be soon forgotten!
Delicious hors d’oeuvres were passed by servers sporting “Hi, these are..” name tags – despite loud music, everyone knew exactly what they were eating! On top of scrumptious passed chili cups and pulled pork sandwiches, three types of stations included something for every palate – from southern (grits and shrimp!) to Moroccan-inspired tagine and classic carving. Macaroons and cookies bags were passed as something sweet, and the famed late night snack included pizzas and Tasty Burgers.
For a VIP experience, exclusive access was granted to the Foundation Room. Here guests were treated to a private acoustic performance, band meet & greets, and a photo opportunity with the step & repeat.
And it wouldn’t be Big Night without big bands! As the primary liaison for the event’s production, we worked directly with the both bands to handle all of the entertainment logistics. Opener Raphael Saddiq had the crowd up and dancing and the night’s featured performer, the legendary Counting Crows played old favorites for the fans.
And of course, raising money for an awesome cause, Big Brother Big Sister brought in over $1.7 million. Yup, it’s safe to say that Big Night 2.0 was a BIG success!